The process of planning, writing and editing web content is called content writing. This is a huge field that includes everything from writing blog posts or articles to scripting videos and podcasts and preparing content for specific social media platforms.
Content writers are responsible for developing written materials for websites and other forms of media. Although this seems like a simple job, it does require certain skills, which can be developed by enrolling in a content writing course.
Content writers play an important role in Search Engine Optimization (SEO) which is a prerequisite for driving web traffic and sales. If you are looking to pursue a career in content writing, there are many online courses and certifications you can take to gain the technical skills needed to excel in the field.
The importance of content in marketing and communications cannot be overstated. Simply put, consistent, high-quality, and resourceful content helps improve branding, credibility, trust, and overall business performance.
Here are some great content writing courses in India that will help you advance your career as a content writer:
1. ECT (education and career time)
The Indian government has recognized this training organization headquartered in Delhi. In the ECT Content Writing course, you will learn theory while working on real projects to validate your learning.
The ECT Content Writing Certification is widely accepted around the world. It offers courses in digital marketing, content writing and communication skills, as well as personality development.
The course curriculum includes introduction to content writing, increasing your vocabulary, avoiding common grammar errors, learning writing tools, tips and techniques, style Creative non-fiction writing, fiction writing, business writing, technical writing, academic writing skills and how to monetize your writing ability.
2. 360 digital academy
The goal of their Content Writing Course in India is to provide high quality, industry based, low cost training.
Digital Academy 360 offers the best courses to help you improve your skills. The Academy’s training follows a strict program.
This content writing course includes sessions ranging from beginner to advanced. They have created a Content Writing Certification Program in India to provide a comprehensive content writing course with industry standard training as well as 100% job placement assistance.
3. Henry Harvin Education
The content writing course program here consists of eight modules in total. Modules focus on language skills, internet skills, business and marketing writing, content strategy, technical and research writing, academic writing, and creative writing.
The eighth module will teach how to get international projects and make money online. Their content writing course will learn how to use over 50 writing tools.
4.IIDE (Indian Institute of Digital Education)
This Online Content Writing India Course is intended to help you gain an in-depth understanding of content marketing concepts as well as the different content formats that can be used for marketing.
It also teaches you how to create, publish and promote content. This content writing course will teach you how to build your foundation, break down the AIDA funnel, define your brand and target audience, create content, and publish it.
This certification is widely accepted in the industry as proof of skills and knowledge. It helps students or employees quantify or prove skills valued by employers and in high demand.
The course curriculum includes an introduction to content writing, content writers in general, types of content available in the industry, writing tips, essential templates, industry job opportunities, etc.
Read: Scope of Content Writing to Make Your Future Career
To read: “Content Writer” is the most sought after job in India, according to a study