MikeWorldWide partners with enei for pro bono PR project


MWW will raise awareness of the non-profit organization, which supports companies seeking to create and sustain inclusive work cultures

LONDON, November 21, 2022 /PRNewswire/ — MikeWorldWide, one of the world’s leading independent and integrated public relations agencies, now partners with enei (The Employers Network for Equality & Inclusion) for a pro bono project covering media relations and executive eminence. leads by the Purpose division of MikeWorldWide in Londonthis collaboration is a mark of the agency’s ongoing commitment to making the world of public relations – and indeed society as a whole – a more diverse place.

enei is a cause-driven non-profit organization that takes a human rights approach to equality, diversity, inclusion and belonging in the workplace by supporting its members and clients on their path to professional integration – from the introduction of the DEI key concepts until maturity. To support this mission, MikeWorldWide will be responsible for raising awareness of enei and its CEO, Sandi Wassmer. This includes visibility campaign MikeWorldWide designed to drive engagement with enei’s services and resources. The team will also develop a companion Eminence program for executives to amplify Sandi’s voice on her digital network.

“We are thrilled to work with the team at MikeWorldWide; their blend of incredible talent and boundless creativity, combined with their unwavering passion and dedication to equality, diversity and inclusion, make them the perfect partner. for enei. With our shared vision of creating a truly inclusive world, the possibilities are endless,” said Sandi WassmerCEO at enei.

Alongside its active campaign work, MikeWorldWide will also provide training to enei staff to teach them the principles of public relations. Through this, the agency hopes to empower the enei team to understand the value of public relations and eventually develop their own successful internal strategy as a result of the partnership project.

“When it comes to equality, diversity and inclusion, a tick box approach is not enough, we are absolutely aligned with enei on this,” said Tom Buttle, UK Chairman and Managing Director of MikeWorldWide. “To deliver the change we need to present and future generations, businesses have a responsibility to spearhead the positive changes we need to see in society at large. Particularly in the current economic climate, where effective DE&I strategies can increase employee creativity, productivity and retention. , this work is too vital to dwell on. We are strong supporters of what enei does and it is a privilege to partner with them to make more companies aware of their important work.

About enei

enei is driven by the belief that a world where workplaces are truly inclusive is possible. We work with organizations to ensure that all employees feel like they belong, represent the customers and communities they serve, and are fulfilled and productive.

We work with organizations of all shapes and sizes and across the public, private and third sectors at different stages of their inclusion journey. We provide access to exceptional information, advice, support, events and training on all aspects of diversity, equality and inclusion in the workplace, and our training and board benefit from tailored programs ranging from developing inclusive recruitment processes to inclusive leadership training and helping to create vibrant employee resource groups (ERGs) and network groups to culture change

About MikeWorldWide

MikeWorldWide is a leading independent and integrated public relations agency serving global clients across the United States and Europe. It employs more than 225 communications experts who live at the intersection of consumer brand marketing, technology and corporate reputation. The award-winning company applies its expertise and culture of caring through research, strategy, creativity, empathy and insight for customers to maximize the potential of every marketing channel. It delivers breakthrough communications to global companies, business leaders and innovative brands that drive the creative economy. Vacancies at MWW can be found here. To learn more about MikeWorldWide, visit mww.com.



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