Emiza Supply Chain Services has received Series B funding of 375 million rupees ($4.8 million) to benefit the company’s expansion plans, Economic Times of India reports.
The round was led by JM Financial Private Equity.
Emiza’s job is to help direct-to-consumer (D2C) brands with catering and fulfillment needs, and offers various services such as storage, picking, packaging and labeling.
Darius Pandole, Managing Director and CEO of PE & Equity AIFs at JM Financial, said India’s e-commerce market has seen a massive surge in demand and purchases since the onset of the pandemic.
He added that this stems from the new level of internet use for shopping and similar trends that the pandemic has added to.
His conclusion was that companies looking to get more business needed to work on “superior customer service.”
And meanwhile, Emiza CEO Ajay Rao said there had been an increase in the size of the company over the past few years and there would likely be even more in the years to come. come.
See also: Supply chain finance startup Nakad raises $7 million
In other similar news, supply chain finance provider Nakad also raised funds recently, raising $7 million in a seed funding round, which will be used to scale the company and add more employees in the areas of technology, product, customer success and business development.
Nakad was only founded in January and provides working capital credit to small business vendor vendors.
The company uses its MicroBill platform to tokenize invoices for small businesses to help them obtain working capital.
According to co-founder and managing director Ujwal Kalra, the aim of such businesses is to reach the main supplier of businesses with working capital, and so Nakad’s goal was to work with smaller businesses. .
And the company also plans to launch other credit products and build software layers to help small businesses digitize.